The problem
Press for music starts when a song is finished and still invisible to the people who write about it. Press for a song is a review or a short feature a writer can hear. Press for the artist is the longer story around that work. Posting the link reaches people who already follow you. Press is a different room: a writer, a section, and a reason to run the piece. Most pitches fail that test because they ask for “coverage” without saying what is new. Visual artists who are not releasing music belong on press for art.
The work
We look at the release or the story and choose a lead format. A record that can be judged goes toward music reviews. A person with something to say goes toward interviews. A scene, a method, or a change can hold an editorial feature. Online desks are digital press. The sending is media outreach: a short list, a pitch that survives review, one follow-up, and a record of what came back.
Read how musicians get press and press around a music release before you write. If you want the shape of a single note, use how to pitch music to editors.
What we will not do
We will not pitch playlists, sell streams, or describe a follower count as an article. We will not guarantee a premiere, a star rating, or a specific site. If the recording is not ready, we will say so.
What is press for music?
Press for music is a pitch for a song, a release, or the artist behind it. The formats are reviews, interviews, editorial features, and digital press. Streams and playlist placements are not part of it.
Can you get press for a song?
Yes, when a writer can hear the song. Press for a song is usually a review or a short feature tied to that recording. If the track is not finished, the pitch waits.
What does press for musicians include?
Reviews when a recording can be heard, interviews, editorial features, and digital press. It does not include streams, playlists, or a promised outlet.
Is this playlist pitching or a stream campaign?
No. Press for musicians means reviews, interviews, features, and digital coverage. Hooked Engine does not sell streams or playlist placements on this site.
Can you pitch a review if the song is not finished?
A review needs a recording a writer can hear. If the music is not ready, the campaign should wait or choose a different format.
Will you name the blogs that will cover me?
No. Outreach is aimed at desks that fit the music. A placement is the editor’s decision, so a list of guaranteed outlets would be a false promise.